About Us
Your Partner in Coaching
We provide professional coaching tools that help coaches deliver better results for their clients. Our mission is to make quality coaching resources accessible to every coach worldwide.
Our Story
The Coaching Tools Company was founded by coaches, for coaches. We understand the challenges of running a coaching practice: finding quality resources, creating professional materials, and delivering consistent value to clients.
Our founder, Dr. Steve Jeffs, has spent decades in the coaching industry. He recognized that coaches often spend countless hours creating their own tools or struggling to find quality resources that match their professional standards.
That is why we created The Coaching Tools Company: to provide coaches with professionally designed, research-backed tools that save time and improve client outcomes.
What We Stand For
Our Values
Quality First
Every tool is professionally designed, rigorously tested, and based on proven coaching methodologies.
Accessibility
Professional tools should be accessible to all coaches, from solo practitioners to large organizations.
Coach-Centered
Built by coaches who understand your needs. We listen to feedback and evolve our offerings.
Time Saving
Spend less time creating tools and more time coaching. Our resources are ready to use immediately.
Leadership
Meet Our Team
Dr. Steve Jeffs
Founder & CEO
Executive coach with 20+ years experience. Passionate about making coaching accessible worldwide.
Erwin de Graeve
Co-Founder & Strategic Advisor
M&A advisor with 25+ years of cross-border experience. Focused on growth strategy and partnerships.
Our Mission
"To empower coaches worldwide with professional tools that enhance their practice, improve client outcomes, and make quality coaching resources accessible to everyone."
Ready to Get Started?
Join thousands of coaches who trust The Coaching Tools Company for their professional resources.
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